The Innovative Hospitality Management program is a one-year master course (60 ECTS). The first part of the program takes place in Barcelona, Spain; the second program segment is offered at Maastricht Hotel Management School in the Netherlands, while work placement can take you anywhere in the world. Besides the specific modules taught at each university, several subjects (like the leadership competencies) will continue throughout the year, regardless of your location.
Module 1: Leadership Development Program competencies.
These are continuous modules, held both in Barcelona and Maastricht (September-April). Specific topics include:
- Personal development program
- Cross-cultural issues
- Communication skills
Module 2: Innovation and Entrepreneurship in Hospitality.
These are Barcelona specific modules (September-December):
- Redefining the hospitality experience
- Innovation management in hospitality
- Entrepreneurship and intrapreneurship in the services industry
Specific topics include:
- Case studies
- Educational trip to Mallorca
- Technical visits
Module 3: International Hospitality Management.
These are Maastricht specific modules (January-April):
- International strategic management
- International marketing management
- International financial management
In-company Project and Master Thesis:The final stage of the program is dedicated to increasing and enhancing research skills in a real setting. TSI-Tourism Sant Ignasi and the Hotel Management School Maastricht share an impressive network of international corporate contacts. The universities will collaborate in finding an applied research internship in a hotel, tourist organization, consultancy or tourism related company. This internship, which may take place in Spain, the Netherlands, in other European countries or even in Asia (visa regulations permitting), has a duration of 14 weeks. This experience provides students with an excellent insight into current concerns of hospitality companies and helps the industry finding creative and innovative solutions.
Through the research projects, we pursue a win-win situation for hospitality companies and for our students, while at the same time it enables the Universities to keep the program up-to-date and connected to the professional reality of the hospitality sector. Furthermore, depending on the student’s performance and on his/her interests, the company could consider taking the student over as an associate of the company after the internship.
Examples of research projects are: a feasibility study for the expansion of a hotel; a marketing plan for a hotel brand; evaluating or re-designing a HR policy; implementing a quality system; customer relationship best practices; developing a new hospitality concept for an existing property; benchmark studies; etc.
Oxford: Hospitality Research
The Hospitality Research section of the Master program is organized in association with the Oxford Brookes University Business School (UK).
This academic block focuses on research skills. Accurate research skills are essential for the preparation and implementation of changes and improvement in the hospitality field. The aim of Research Skills is to reinforce your expertise in research. Additionally, an applied research assignment will be determined for an in-company stage. A set of problems will be identified which will enable you to set up your research. A clearly-defined area will be determined, to which this practice-oriented research project will make a significant contribution. Projects may range from feasibility studies, clarifying a policy problem, identifying bottlenecks, making recommendations for improving an existing situation or evaluating processes. Contribution in terms of practical implementation will be highly valued.
This academic block involves:
Information management and research
Analysis and synthesis of data
Writing research reports
Norms and Regulations
Academic Calendar Barcelona Block 2011-2012 // Academic Calendar Maastrich Block 2011-2012
Academic Calendar Barcelona Block 2012-2013
IHM Competencies Chart
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